Top 5 Social Networking Sites for Your Online Marketing Strategy

What is Social Networking Site?

A social network site offers a number of services that are a means of sharing ideas, activities, events and interests with other individual networks.

What Social Networking Sites are good for your Online Marketing?

  1. Choose a site that has high Alexa Page Rank. As of this writing, Facebook and Twitter rank number two and eleven, respectively.
  2. If possible, join only those sites with a registration that’s open to everyone.
  3. Make sure its description and their numbers of features meet your goals and expectations.

Top Five Pick

Of all the social networking sites, I personally recommend you to use:

  • Facebook- Launched in February 2004, Facebook has newly become the biggest networking platform in Internet Web. Founded by Mark Zuckerberg, Facebook allows all members to chat, post messages on the wall, write short and long status updates, post links in other profiles, upload videos and photos, create notes (similar to blogging), give virtual gifts, post free classified ads, join and start a community or group discussions.
  • Twitter- Jack Dorsey started this microblogging and networking site in 2006. That moment on, Twitter has officially become a craze by millions around the world and it in 2009 alone; it obtained projected revenue of $400,000. When it comes to business, Twitter is absolutely a good promotional tool. It drives traffic to your site and it also gives you a chance to use several nice applications such as Twitpic (upload images), Tweetie (update multiple accounts) and TweetDeck (desktop application for filtering others’ tweets).
  • Stumble Upon- If you are seeking optimization, posting a webpage in Stumble Upon can make a difference. Depending on the relevancy of the topic, expect a lot of stumblers will immediately ‘like’ your post. Another good feature of Stumble Upon, you can hop through websites that match your interest with a click on a button.
  • MySpace- Currently at twenty-two in Alexa Rankings, MySpace allows you to enjoy a profile with a striking appearance. Bulletins can also be posted for everyone in your list to see. Group discussions, instant messaging, mobile marketing and polling are also possible.
  • Yammer- It’s still in his newbie stages but Yammer is certainly one of the networking arenas if you’re in search of enterprise social software. Having the same look and feel of Twitter, Yammer also allows you to post threads and replies, upload files and photos, send and receive messages via SMS, IM and Email, logo customization and other security features. Yammer offers basic services for free of charge while its Silver and Gold Packages kit out with additional controls cost $3 and $5 per month, respectively.
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